BIZ SPONZORS
popular biz reading
Marketing Mix: Promotion
Employee Turnover
Marketing Mix: Price
Planning and Organizing
Maslow's Hierarchy of Needs
Key Performance Indicators
Sustainable Competitive Advantage
Ishikawa Fishbone Diagram
Price Determination
Supply Chain Concept
Employee Induction
3 Basic Finance Statements
Sales Forecast Accuracy
FMCG Sales Boosting
OTIF - On Time In Full
Merchandising at the Point of Sales
Promotion Mix: Advertising
Employee Motivation
Porter's 5 Forces
CHECK ON BIZ DEVELOPMENT
biz sponsors
BrainCast Relaxation
Advertise on Biz Development
My BrainCast
Energy Booster
Twitter
biz archive
2012
2011
2010
2009
2008
2007

My Introspective

by Laurus Nobilis
My BrainCast

Strategic Management

Company Mission Statement (B)

 

Mission Statement

What is the Company Mission Statement? What is the relation between Vision Statement and the Company Mission Statement? What does the Company Mission Statement describes?

 

Posted: Jan 2008


 

 

 

 

 

 

 

 

The Company Mission Statement is the logical extension of the Vision. Previously we said that the Vision is the place or state where the Company intend to be in the future. The Mission describes WHAT the company will do to achieve it's Vision.

The Company Mission Statement is the logical extension of the Vision. Previously we said that the Vision is the place or state where the Company intend to be in the future. The Mission describes WHAT the company will do to achieve it's Vision.



Example: For this site the Mission statement would be:

"Mission of this site is to supply the ultimate knowledge to mid and top managers in commerce, students and all interested individuals."

The Company Mission statement is also set for the longer period, e.g. 3-5 years. Same as Vision statement, it needs to be revised periodically, in the period more than 1-2 years.

While the Vision is positioned high in the cultural structure of the company, the Company Mission Statement is something that goes down through the structure of the company. Therefore, it is recommended to develop the Mission statements for the level of every department. More in the section Performance Management System in the Strategy Alignment 1 – Mission of the Team section.

 

 

My BrainCast Self Improvement
blog comments powered by Disqus
 
     
My BrainCast My BrainCast energy Booster My Braincast Deep Sleep
My BrainCast Mandala Meditation My BrainCast Relaxation
my-braincast